The Real Cost of Not Investing in Roadside Leads and Towing Leads The Real Cost of Not Investing in Roadside Leads and Towing Leads Running a roadside assistance or towing company is about much more than having a truck, the right equipment, and the ability to respond quickly. You also need a consistent flow of customers who actually need your services. That is where Roadside Leads and Towing Leads can make a major difference. Many towing and roadside business owners hesitate