Towing Lead Generation Towing Lead Generation: Why Missed Calls Are Killing Your Towing Business (And How to Fix It) If you run a towing company, you already know one truth: your phone is your lifeline . Most towing customers don’t browse for hours or compare 10 companies. They call the first business that looks available and trustworthy and if nobody answers, they move on immediately. That’s why missed calls are one of the biggest silent killers in towing lead generation . I